Brand Activation and Delivery (B.A.D)

One partner for everything you need in Japan.

From your first market-entry strategy to ongoing demand generation and HQ reporting — strategy, localization, search, media, creative, and events, handled in-house by one English-speaking team.

What we do

We're media-neutral and results-driven. We don't push channels — we look at your whole funnel, recommend what actually moves the numbers in Japan, and execute it end to end. Agency-level capability, without agency-level cost.

Services

Market Entry Strategy Your plan for entering and winning in Japan. Localization & Transcreation Messaging built for Japanese buyers, not literal translation. Japanese SEO & GEO Get found in Google and cited by AI, in Japanese. Paid Media Google, Microsoft/Bing, and more — run for Japanese conversion. Web & Creative Production Sites, campaigns, and content built for Japan. Demand Generation & HQ Reporting A pipeline engine, reported in English. Events & Trade Shows Booths, webinars, and follow-up that produce pipeline. Marketing Logistics Storage, inventory and delivery of your event materials in Japan, checked and ready to use.

Start small → scale

You don't have to commit to everything at once. Start with one project, prove it works, and expand as trust builds.

Free audit Single project Launch sprint Growth engine End-to-end go-to-market

Common questions before we start.

Can we start with just one service?

Yes, and most clients do. A website, a campaign, a translation — something small enough to judge us on. The stages above show how that usually grows.

Do we need a Japanese entity before you can work with us?

No. We can contract and invoice in English, and we work with companies that have no legal presence here yet. Several of our clients started before their Japan entity existed.

Who actually does the work?

Our own teams in Japan handle strategy, design, development and media. Where a project needs a specialist — printing, filming, a venue — we manage those suppliers and stay accountable for the result.

How do you report back to our head office?

In English, on a schedule you set. The point is that you, your Japan team and your head office are all reading the same numbers without anyone translating them first.

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Not sure which you need?

Start with a free Japan-readiness audit and we'll tell you where the biggest opportunities are.

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